> confidential COMPANY PROFILE Daniel Osain
> confidential The ASUS Brands ASUS is committed to providing innovative products that deliver excellent quality, reliability and performance that
> confidential Product Portfolio System and Handheld L – R: Eee PC 1008P Karim Rashid Edition, A50, NX90, Eee Slate EP121
> confidential Product Portfolio Open Platform 1 2 3 4 5 6 7 8 9 1. SBW-06C1S-U9 2. RT-N56U 3. EeeTop PC ET2011 4. O!Play HD2 5. ML248H 6. ARES/2
> confidential Because Performance Matters ASUS products received 3,398 awards and plaudits in 2010 alone = 9 awards a day.
> confidential Because Innovation Matters Eight ASUS products received the CES Innovation Award in 2011. ROG Crosshair IV Extreme Rampage III Extre
> confidential Because Design Matters ASUS products have won numerous international industrial design awards. • 8 iF Awards 2010 (Germany) • 6
> confidential The Green ASUS philosophy is focused on safeguarding our planet. We believe in adopting an eco-friendly approach towards every aspec
> confidential First Taiwanese company to receive EPEAT Gold award (2008) First notebook manufacturer to receive the EU flower certificate (2008)
ASUS Vision– Inspiring Innovation Design for best & unique experience 2003 2004 2007 2005 2006 M5 W3 W1 Carbon S6 & W6 2008 Inspiration
ASUS Vision– Inspiring Innovation Inspiration Innovation Perfection • 1st Notebook with integrated webcam: ASUS A2H • 1st Notebook with integrated T
> confidential ASUS is a global technology leader in the digital era. We focus on the mastery of technological innovation and design perfection. We
Inspiring Innovation‧Persistent Perfection
Inspiring Innovation‧Persistent Perfection
Inspiring Innovation‧Persistent Perfection Super Hybrid Engine Smart Freq-Tunning Mobile EPU Hybrid Computing Hybrid Power 4 Gear CPU Smart Step Gra
SRS Premium Sound Extremely broad sweet spot for maximum realism and enjoyment Restores fidelity to compressed audio for an immersive “In Concert” so
ASUS Ice Cool Design The Future on ICE!!! Competitor 34.2 OC 27.6 OC 27.7 OC 27.6 OC Asus *Running program: 3DMark 2006 *TAmbient = 25C ~ It’s
Inspiring Innovation‧Persistent Perfection What’s new in 2011??? • New K53 and X54H series • New Multimedia N3 & N5 Series • New Ultraportable U
ASUS Confidential
Confidential K series 3nd Generation Overview Powerful Performance Elegant ID outlook Comfortable Computing 1) True Mental on Top case w/ brushed ha
- Latest Intel Hunor River Platform - Dedicated graphics & higher VRAM NV Geforce GT540M w/ 1G/2G DDR3 VRAM Support - Longer battery life NV Opt
•K2 Battery Capacity 4400mAh, 49Wh, 6cell About 4hrs of batter life (with 6cell) •K3 Battery Capacity 5200mAh, 56Wh, 6cell About 5hrs of batter li
> confidential Inspiring Innovation‧Persistent Perfection ASUS become WW#1 MB maker WW#1 MB/card maker and #6 NB maker ASUS become WW#1 graphic ca
Video Entertainment • High brightness Non-Glare FHD/HD+ display (optional) • HD camera, smooth video chatting • Video Magic SW Audio Entertainment •
N55 Black ID Three Fingers Multi-touch Touchpad ASUS Aluminum Nameplate Bang&Olufsen Aluminum Speaker Mesh Multimedia key 2x USB3.0 Power off
The New King of Gaming Laptops ASUS G74Sx
ASUS G74Sx Intel® Core™ i7 / i5 processor New nVidia Extreme Level Graphic -3GB RAM DDR5 LCD support 17” FHD/ HD+/ FHD 3D , DRAM support
GTX 560M 3GB VRAM i7 CPU + Gaming Audio Total 3D Solution ASUS G74Sx Gaming Friendly Keyboard Scissors Feet Touchpad
Extreme Performance Dual Int. Fan Design Realistic 3D Audio True-to-Life 3D Video Metallic KB for Gamers 525+ 3D Games TODAY 3D Movies / Streami
Extreme Performance Dual Int. Fan Design Realistic 3D Audio Metallic KB for Gamers EAX 5.0 True-to-life gaming audio technology Corridor Lobby
> confidential ASUS Worldwide ASUS has a strong presence in over 50 countries, with offices in Europe, Asia, Australia and New Zealand, the America
Extreme Performance Dual Int. Fan Design Realistic 3D Audio Metallic KB for Gamers True-to-Life 3D Video THX TruStudio 3 Pre-set audio scenarios
Extreme Performance Dual Int. Fan Design Brand New User Interface True-to-Life 3D Video Best Laptop Keyboard for Gamers, Ever! Realistic 3D Audio
Extreme Performance Dual Int. Fan Design Brand New User Interface True-to-Life 3D Video Sweet new designs for gamers Realistic 3D Audio Scissors F
Extreme Performance Dual Int. Fan Design True-to-Life 3D Video Dual Intelligent Fan Design for extreme performance and best system stability Rea
Style inspiration US Navy’s Sea Shadow Aircraft Carrier - Simple & Aggressive edgy design - Performance feeling - Strong identity
The U
Confidential Unique Selling Points: 1. Ultra slim 19mm system z-high with powerful Intel standard voltage Huron River i7/ i5/ i3 CPU and only 1.44K
Confidential U36 Talking Points • Ultra slim 19mm • Stylish design with AL-MG Alloy cover and silky nanometer coating • Seamless chiclet keyboard •
Finger Print (optional) Seamless Chicklet KB Multi-Touchpad Power Button Power4 Gear Nanometer Coating
> confidential The Business ASUS closed 2010 on a high, with revenues hitting US$10.1 billion. As of September 2010, the brand is estimated to be w
Nanometer Coating Normal Coating Nano Coating
Confidential U31SD/U41SV Series Talking Points • <1 inch Thin and Sleek design • AL brushed metal finish A part ID • 8-cell battery fits within sy
2011 UX SERIES
UX21 UX31 SERIES DESIGN CONCEPT
with unitary construction Super Slim Profile UX Series Design Features Finely crafted aluminum throughout Digital Craftsmanship UX Series Design Featu
With Unique Keyboard & Touchpad Luxury Interior UX Series Design Features Multi-Touch Click Pad Seamless Chiclit KB 83 key Aluminum Alloy C Part C
And refined detailing Elegant Profile UX Series Design Features Aluminum Spun Finnish Solid A Part 1 Piece
2011 UX SERIES UNIQUE SELLING POINT
The new Sandy Bridge processors have higher CPU Base, CPU Turbo and Max Graphics dynamic frequency specs, delivering higher CPU and Graphics perfo
Resumes your notebook in 2 seconds and keeps programs activating. More than weeks standby time. Small size mainboard makes large space for specific
> confidential An Established, but Still Growing Brand Since 2009, ASUS has consistently posted significant year-on-year growth in terms of total c
Mini-VGA USB2.0 Micro HDMI USB3.0 USB Charger+ DC-In SD Card Reader USB3.0 USB Charger+ Mini VGA Audio / MIC Jack DC-In Micro HDMI USB2.0 Audio / MIC
61 This presentation provides an overview of the ASUSPRO series notebook features, all specifications are subject to change without no
Zero defects for over 600 days in outer space. Performs in extreme environments with temperatures ranging from -40 to +45 C Saving lives through mob
ASUS has been organizing an environmental campaign in China over the last four years, with volunteers going to Mt.Everest for a cleanup effort. They’r
Connect Up to 3 Displays World’s 1st notebook with ATI Eyefinity multi-display technology ASUSPRO Series are subjected to Stringent Quality Tests* Ec
Intelligent management ASUSPRO B53S and B43S series powered by the 2nd generation Intel® Core™ vPro™ processor family take intelligent client computi
The worry-free security solution ASUSPRO B series notebooks are designed to protect and keep confidential data safe. Smart card access, finger-print r
Data protection through hardware design The Trusted Platform Module (TPM) is a security device that holds computer-generated encryption keys. It is a
ASUS Power Station II - Uncompromised, expansive connectivity The detachable docking station allows for the quick connection of peripherals, communic
The Boston Power battery options are: B53 series 3cell4400/4cell4400 B43 series 3cell4400 only
> confidential Global Top 6 in Portable PC Shipments In 2010, ASUS established itself in the global top 6 of total worldwide portable PC shipments
ASUSPRO Series are subjected to Stringent Quality Tests* Drop tested More than double the drop height of consumer notebook standards Hinge tested Hin
NX90 Home Entertainment Notebook Breaking Silence A Duet of Style and Sonority
NX90’s design It’s a masterpiece co-operate between ASUS and famous audio designer, David Lewis, who is the chief designer of Bang & Olufsen. In
ASUS LAMBORGHINI VX7 ASUS vision – Inspiring Innovation
ASUS Confidential Style inspiration - Take to the road in prestige, power and speed inspired by Lamborghini design - Purist razor sharp form with qua
ASUS Confidential Unique Design Structure • Carbon fiber LCD cover design • Mental structure • Chiclet Lightening K/B • Soft touch palm rest • ASUS-L
ASUS Confidential VX7 Design Features – Back Hole Design VX7 vent hole is similar w/ the ‘’Backup Lights’’ of Lamborghini. The LCD cover is using t
VX7 Selling Points Ultra deluxe Industrial Design - Tail light design - Improved Thermal exhaust - Start engine power button -> precise functional
• Portability • Autonomy • Design • Performance • Productivity
eeePAD
> confidential Inspiring Innovation‧Persistent Perfection
Trendsetting Tablet Experience • Android Honeycomb and Adobe 10.2 Flash support* •Rich content for online music, photos, magazine, video, newspaper a
Mini-Cinema Entertainment •NVIDIA® Tegra™2 1.0GHz Dual core CPU :Full HD (1080p) and 5.1-channel surround sound system support •Screen: Brilliant IPS
IPS panel Viewable angles up to 178 degrees Presents excellent and vivid graphic images, produces 50% better and accurate color range in a wide v
Bump Free Scratch Free Be constantly mobile without worrying about damage- Corning® Gorilla® Glass Corning® Gorilla® Glass • Exceptional damage re
HDMI • Superior, uncompressed digital video and audio quality • Large Bandwidth up to 340 MHz (10.2 Gbps/ HDMI 1.3a) Enjoy multimedia home-theater e
Shooting and recording photo & video Front 1.2MP and rear 5MP cameras
Smooth curved edge Portable docking for faster typing Lightweight 680g ** 12.98mm slim EPAD Transformer – TF101
Dual battery • Pad + docking lasts up to 16 hours of battery life • Charges the pad’s battery when you connect to the docking station • Also includes
PowerPoint Word Excel Be productive with keyboard and office software combination Polaris•® Office - High rendering quality - Retention & Compat
Pearl White Metallic Brown
> confidential INSPIRING INNOVATION • PERSISTENT PERFECTION Inspiring Innovation • Persistent Perfection (IIPP) is the ASUS brand promise. It symbo
eeePC
• Streamlined aerodynamic lines • light-weight superb mobility design • 10.1” LED-backlit LCD monitor for comfortable viewing • Ergonomicaly design
• X101 is an Ultra thin & light eeePC, design 17.6 mm thickness and weighting 900g • Smaller and lighter dimensions is easily portable and hence
1015BX • Superior HD Capabilities/GFX Performance • Latest AMD Brazos platform: superior performance • Excellent Gfx performance: ATI Radeon HD 6250
1008P Karim Rashid, USA Concept Product
• Evolutional seashell design • 12.1” LED-backlit LCD monitor for comfortable viewing • Seamless chiclet keyboard • Large size touchpad with palm r
1215BX • The Perfect HD-panel (real colors and HD/comfortable resolution) • New generation Dual-Core AMD APUs w/embedded discrete-level graphics • Rea
1215N • Impressive next-generation NVIDIA ION for amazing graphic capability • Longer Battery Life under great multimedia and graphic performance vi
VX6 • Co-branding with Lamborghini • Inspired by the Lamborghini Murcielago LP640 roadster, epitomizing elegance and power fused in perfect harmony •
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